Book
The Tipping Point
sociologytrendsmarketingvirality
George Babakhanov
Jan 1, 2026 · 1 min read
Gladwell is just a really good storyteller to be honest. This book is about how ideas, trends, and behaviours spread - like literally why something goes viral before "viral" was even a word. It breaks down the types of people that make things tip, and the conditions that need to be right. Changed how I think about momentum and what makes something catch.
Written by
George Babakhanov
George Babakhanov is an engineer working at the intersection of artificial intelligence, systems, and real-world infrastructure. He builds reliable AI-driven systems, from model training and automation pipelines to fault-tolerant software and hardware integration. His work focuses on making complex systems understandable, deployable, and useful.